Our story starts with creativity. We are a group of people that imagine a world as a blank canvas that's full of infinite possibilities. Our love for fashion and beauty comes from a personal connection between identity, style, and self expression. It’s that feeling of confidence when your outer appearance projects who you are inside. When you feel comfortable in our own skin, you feel like the best version of yourself. Nouveau was founded on the idea that we can make the same happen for small fashion and beauty companies, so they can continue to help people express their unique style.
We’ve noticed that not all brands are created equal. While there are many ways to build a brand, we are only interested in the simplest and most creative way––the best way. We don’t expect our clients to have all the answers; we’re here to help discover them. We practice a holistic, minimalist, luxury approach to branding coming from a fashion and beauty perspective. We help transform companies into powerful luxury brands centered on purpose and culture. As a result, they have the power to build a community around their beliefs to attract loyal customers that share their cause and lifestyle.
We are on a mission to set a new standard for branding using the luxury strategy. Identity is more than how you look––it’s who you are, who you are becoming, and what you stand for. Style is identity made visual. When your style matches your heart, you create a consistent image that is at the foundation of building a brand. Luxury brands are built on strong identities that make a lasting impression. Luxury branding has a specific strategy with its own rules that speaks to our values of quality, simplicity, and authenticity. Because when you put your best foot forward, focus on what’s important, and stay true to yourself, you are bound to be successful.